B2B Marketing
Sell Sheet / Digital Asset
Compelling Case Studies
Each Case Study targets a specific market segment and highlights benefits for the related decision-maker.
Targeted midsize to large Law Firms with a revolutionary subscription service, elevating digital evidence as a prime component of legal strategy.
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Messaging tapped into decision-maker psychology: to avoid missing out on important business trends.
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Body copy educates traditional lawyers about new digital capabilities.
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Benefits based on focus group pain points.
Created and grew channel partners network to 500 private investigation firms. Increased revenue from zero to over one million in first year.
SAAS App for Investigators.
Created & promoted App to capture valuable data & leads, while providing partner value.
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Sell Sheet conveys benefits for investigation firms.
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Gamification component built to increase conversion and daily use.
Provided partners with free custom websites or a live-chat service for existing websites.
Brochure page highlights economy-of-scale using national laboratory.
B2B Video
Short training video with simple messaging for employees. Ends with recap to ensure recollection.
Rated highly effective in dispensary mangers survey.
In-store video to reinforce brand position and lifestyle atmospherics for employees
Imagery highlights the product as an upscale fashion accessory, rather than a smoking device.
